Marketing & Advertising Expert Witness

BrandMarketing Services, Ltd. - Dr. Larry Chiagouris

333 E. 80th street
New York, New York 10075
USA

Contact: Dr. Larry Chiagouris
Tel: (917) 902-2610

Website: http://www.brandmarketingltd.com/index.htm

Expert Witness - Forensic Expert - Litigation Support - Speaker Bureau

Dr. Larry Chiagouris supervises a team of seasoned executives with expertise across all the elements that assure effective consultation in legal matters, including expert witness work. In addition, our extensive commercial work increases success in marketing programs. Founded in 1994, we provide legal, business, marketing and communications counsel to enable clients to make effective decisions. Recommendations are based on substantial experience. Our experience base is always complemented by rigorous analysis of data and market dynamics so that our recommendations are credible and supportable.

Services

BrandMarketing Services, Ltd. provides expert opinion and consulting marketing and market research services that are designed to enhance the growth and revenue of our clients. Our legal services are based on federal and state court support for plaintiffs and defendants. We go beyond providing data. Instead, our engagements provide clear courses of action that are reasonable and executable. And we always remain ready to work with our clients to assure that they have a partner to turn recommendations into business reality and success.

BrandMarketing Services complements existing client capabilities and enhances them by adding our considerable experience base to the existing client resources. Our services are targeted to clients, law firms, venture capital and agency organizations and include the following:

- Venture Capital Support Due Diligence
Business Model Development
Business Plans
Market and Advertising Validation
Competitive Intelligence
Strategic Alliance Development

- Expert Witness and Marketing Strategy
Depositions, declarations and affidavit support
Vision, Mission and Opportunity Assessment
Marketing and Advertising Plans
Sales and Distribution Strategy
Market Segmentation
Product Positioning
Brand Strategy and Brand Equity Specification

- New Product Development
Idea Generation
Product Specification
Product Testing
Demand Forecasting
Launch Plan Creation

- Marketing Communications
Account Planning
Communications Strategy
Creative Strategy Direction and Brief
Spending Models
Budget Allocation
Communications Testing
Communications Tracking

- Marketing Productivity Improvement
Marketing Audits
Customer Relationship Management System Development
Brand Equity Measurement
Marketing Program Evaluation
In-House Seminar Programs
Benchmarking Best Practices

Litigation Support Services

BrandMarketing Services, Ltd. is based on experience at the federal and state court levels, to offer marketing and advertising expertise as an expert witness. Our senior team members have provided oral testimony, have been deposed or provided written declarations and affidavits. They have worked for both plaintiffs and defendants.

Areas of Expertise:

Profile

Among marketing and market research consulting organizations, BrandMarketing Services, Ltd. is proud to present what is one of the most experienced teams today. We bring expertise across every major category. We provide an effective blend of marketing skills combined with more technical data analytic experience.

Legal Experience & Services

Our last five cases have been 60% for plaintiffs and 40% for defendants. Cases involved Coors Brewing, Sprint, Avis and other high profile litigation. We have recently provided services to the following law firms: Barr, Murman, Tonelli; Davis Wright Tremaine LLP; Kitch Drutchas Wagner Valitutti & Sherbrook; Nixon Peabody; Ropers, Majeski, Kohn & Bentley; Samuel Hirsch & Associates; Vorys, Sater, Seymour and Pease; Wachtell, Lipton, Rosen & Katz

Affiliations

American Marketing Association (Past President),
Advertising Research Foundation (Past Chairman)

Articles Published on HGExperts.com

Survey Research to Support Litigation

Education

B.S. Economics, Magna Cum Laude, New York University
M.B.A. Industrial Psychology, Baruch Graduate Business School, City University of New York
A.P.C., Marketing, New York University
MPhil, Business, City University of New York
PhD, Business with specialization in Marketing and Consumer Behavior, City University of New York

Consulting Practice:

All States

More Information:

About BrandMarketing Services, Ltd. - Expert Witness
Marketing & Advertising Expert Witness Services
Market Research Consulting Experts / Business Strategy Legal Consultants
BrandMarketing Services, Ltd. Testimonials, Legal Consultants
BrandMarketing Services, Ltd. Clients, Litigation Support
Contact BrandMarketing Services, Ltd. - Expert Witness