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SEC To Require Mandatory XBRL Submissions
Starting with this calendar year, the largest public companies will have to tag their financial...
MF Global, Securities, and Commodities Firms' Industry Standard Fiduciary Duty to Safeguard Clients' Funds
Former high-level financial executive and governmental financial institution regulator, veteran...
Forensic Accountant Expert Witness Evaluations of Lost Income
Accountant expert witnesses are necessary for a number of monetary issues within a company,...
Potential Positions by Expert Witnesses in Digital Pill Matter
To tell the difference if a patient takes his or her medication is important for a doctor,...
Litigation Support
The mission of Litigation Support consultants is to provide the legal field with a wide range of pretrial and trial services for litigation preparedness.
Legal Marketing
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Franchising vs. Licensing a Business
The starting point in the franchising vs. licensing a business analysis is to consider the legal aspects, then the business aspects. In considering the legal aspects, begin with the following premise that applies to both options. If you put someone into business (or allow them to use your business name/mark) this transaction will normally be a regulated activity, subject to substantial penalties...
3 Local Law Firm SEO Ideas
Most law firms need to bring in new clients from a certain geographic location. Consequently local search engines such as Superpages, Yellowpages, Yelp, Google Places, Yahoo Local, and others tend to be excellent places to get relevant, targeted traffic for your site. Below I discuss three approaches you can use to help enhance your firm's rankings in local search results. 1. Get Listed...
Successful Conference Presentations for Legal Marketing
Start your preparation with an outline of your legal topic. Ask the meeting planner about the knowledge level of your audience. Plan to cover a minimum of intermediate-level material, since the basics will quickly bore sophisticated listeners. Pack as many educational facts and figures into your presentation as possible. Prepare for your presentation by practicing in front of a mirror or...
Distinguish and Dismiss
Don't Define. Differentiate. Why do your clients choose your law/accounting/financial planning firm over others? Is it just because you’ve got licensed professionals who come into the office every day and do their jobs? Probably not. So why do so many firms resort to these types of generic statements on their websites and in other collateral? Over the last week, I jotted down some common...