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Study Addresses Electronic Storage Best Practices
The prestigious Advanced Practices Council just released a study that was not intended for...
ERISA Reporting and Disclosure Requirements
The Employee Retirement Income Security Act of 1974 ("ERISA") was enacted by Congress to protect...
When to Share an Exposing Expert Witness’ Report
The expert witness report often must provide details about the revealing nature of the case...
What to Include in an Engagement Letter for an Expert Witness
The engagement letter with the expert witness is a layout of the scope that the lawyer and...
Litigation Support
The mission of Litigation Support consultants is to provide the legal field with a wide range of pretrial and trial services for litigation preparedness.
Legal Marketing
All Expert Witness Marketing Articles »Vision, Mission & Values - Do We Need All 3?
I often write about the importance of developing a unified vision for helping an organization to achieve accelerated and profitable growth. Recently, a client asked me a very interesting question. “What is the difference between vision, mission and values, and what does each component do and why you need all of them?” The terms vision, mission and values have become over used words and...
How Law Firms Can Generate Awareness, Good Will and New Clients by Affiliating with Worthwhile Endeavors
There are several reasons for doing so. First, affiliating with a cause or special event can generate enormous levels of visibility. It allows law practices to effectively target a designated group of prospects and facilitates interface between firm attorneys and prospective clients. It can so serve as a terrific means for building a database. And it certainly need not be necessarily costly....
Local Internet Marketing for Lawyers
Local law firms can enjoy a significant benefit from Google's recent Place Search update. However, in order to take advantage of increased local visibility, lawyers need to make some minor tweaks to their law firm Internet marketing campaigns. First, as part of a law firm's search engine optimization campaign, law firm SEO professionals should focus on building quality inbound links that...
Increase Client Retention
Once you have signed a new client, your next challenge is to foster a successful long-term relationship that will withstand the effects of a competitive marketplace. (Note that this concept is less applicable to firms with a transaction-based business.) Successful firms develop a client service model that maximizes the life of the account. New business obtained from current or past clients...