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  • Web Perseverance, Inc.

    Online Marketing Vigilance: Closing the Door on Libel and Slander

    The internet provides a medium that has opened up communication channels like no other medium in recent times. At the click of a mouse, it connects people throughout the world, putting them in instant communication. Businesses reap great marketing benefits by using the web to promote their products and services. However, it also pays to monitor your online marketing. You see, along with...

  • Margaret Grisdela

    Wall Street to Main Street: How Law Firms can Survive Market Turbulence

    Federal Reserve Board Chairman Ben Bernanke shared his economic concerns with Congress today. "The possibility of higher energy prices, tighter credit conditions, and a still-deeper contraction in housing markets all represent significant downside risks to the outlook for growth," Bernanke said. What is a law firm managing partner to do when preparing to weather today's troubled market...

  • Sally Kane

    How to Pitch a Publication: A Guide to Getting Published for Attorneys, Part I – Researching Media Outlets

    Publishing articles is an excellent way to boost your online authority, establish yourself as a thought leader in your practice area and drive traffic to your website. Publishing in today’s leading media outlets involves more than just sending your article to the outlet and hoping it will be published. Most editors require you to pitch your idea before they will assign a story. Writing the...

  • Cindy LeClaire

    Law Firm Website Apps – Mobile Apps

    Legal apps emerged as the mobile device market grew by leaps and bounds. In a few short years, there were legal apps at every turn —apps for time tracking, billing, calendars, communications and Black’s Law Dictionary. Cliff Maier reference apps, for example, contain the Federal Rules of Civil Procedure and Appellate Procedure. In some areas, attorneys can use mobile applications to access...