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Internet Marketing: Stay In Tune with the Times

By Web Perseverance, Inc.
Legal and Internet Marketing Consultant
The problem with many websites today is that they were thrown into cyberspace like a fishing line in the ocean, hoping to hook customers on the line.

The fact is; websites should change as the economy, trends and your business change. Just think about the transformation of websites in the last decade. Websites designed in the Stone Age of internet marketing are obvious, the moment you see them.

We all know the tremendous time and investment it takes to finally launch a website and get it running perfectly. Once your website is online, you have opened the door to worldwide exposure. But, that’s only the beginning of your marketing quest to attract the legitimate clientele. Never forget that a website is a work in progress. A successful website should reflect the evolution of your business and promote your mission and talents. Update your web content and visual appeal and stay in tune with the times.

Marketing Goals for 2011
For today’s business owners, it is essential to re-evaluate their business operations periodically and not to forget about marketing themselves. Ask yourself:

• Do I need to adjust my marketing strategy and gear it towards a product/area that better fits today’s economy?
• Can I repackage a product that isn’t doing well and target a different market segment?
• How can I use social media networking to promote my business and products?
• How can I use a blog as a marketing tool?
• Are there online industry directories where I can list my business?
• Can a video serve as a promotional tool on my website? Need help with a video?

Get Help with Internet Marketing

Re-evaluate your business goals and website marketing strategies today and get a head start on a successful new year. We all know what a foosball table is, right? Take a look at the new $25,000 foosball table with Barbie dolls instead of soccer players!

If you have questions about internet marketing and how to turn your website into a powerful marketing tool, talk to the professionals at Web Perseverance. Call (631) 765-8098 to arrange a free website and internet marketing assessment.

AUTHOR: Cindy J. LeClaire

Copyright Web Perseverance, Inc.

Disclaimer: While every effort has been made to ensure the accuracy of this publication, it is not intended to provide legal advice as individual situations will differ and should be discussed with an expert and/or lawyer.For specific technical or legal advice on the information provided and related topics, please contact the author.

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